Category: Brand Strategy


Supporting EFG to activate with their Global Partner DHL

At Hotdrop, we pride ourselves on being able to plug into your team, adopt your workflows, and get things done. For nearly two years, we have supporte...

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Case Study – MSI Influencer Marketing Campaign, end-to-end delivery on Nvidia GPU Deals Promotion

We worked with MSI in the lead-up to the 2022 Holiday Period to implement an influencer marketing strategy designed to generate click-throughs and cam...

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Case Study – EXG Cable Guys Influencer Marketing Activation

We worked with EXG to support the promotion of one of their gaming-focused products known as Cable Guys. Already well-loved within the console communi...

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Case Study – Hotdrop 2022 – A Year in Review

We were lucky enough to be able to work with a huge number of brands, influencers, businesses, and pro players throughout 2022 and we wanted to take a...

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Case Study – Creative Design Deep Dive – VALORANT Regional Circuit: BEACON

Have you ever wondered how a creative marketing team goes from an idea to a fully packaged brand, complete with a logo, brand guidelines booklet, usab...

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Case Study – Social Media – VALORANT Regional Circuit: BEACON

Throughout the four months of BEACON Split 1, we saw a 20% increase in social media channel followership, a 100% increase in peak monthly impressions,...

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Case Study – On-location marketing activations at the Intel Extreme Masters (IEM) Cologne, Germany.

We attended IEM Cologne 2022 to support EFG with several marketing activities over the duration of the world-renowned CS:GO esports tournament. As a f...

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Case Study – Top Gear GIGABYTE A-Z490 Virtual Gaming Tour

GIGABYTE tasked us with creating a high-impact influencer campaign designed to highlight the benefits of the GIGABYTE AORUS Z490 Motherboard. Their id...

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